Arun Raghav
Digital Marketing Manager
5+ years of hands-on experience building brands and generating leads through result-driven campaigns. Successfully managed key projects for D2C brands and excelled in performance marketing.
About Me
Arun Raghav - Digital Marketing Manager
I'm Arun Raghav, a digital marketing professional with over 5+ years of hands-on experience in building brands and generating leads through result-driven campaigns. I have successfully managed key projects for D2C brands and excelled in performance marketing across multiple platforms, ensuring growth and visibility in a competitive market.
My expertise lies in crafting end-to-end digital strategies, from website development and SEO to high-converting paid campaigns on Google and Meta. I thrive on data-driven decision-making and collaborating with cross-functional teams to achieve impactful results.
5+
Years Experience
10+
Brands Managed
60M+
Ad Spend Managed
300%
Visibility Growth
My Core Strengths
- Result-Driven Campaigns: Focused on generating tangible outcomes and ROI.
- Brand Building: Expertise in creating and scaling brands from scratch.
- Performance Marketing: Proficient in Google & Meta Ads for D2C and app-based brands.
- Full-Funnel Strategy: Managing campaigns from awareness to conversion and retention.
Work Experience
Digital Marketing Manager
A digital marketing agency focusing on helping brands grow their online presence.
Key Responsibilities & Achievements:
- Led end-to-end digital marketing strategies for multiple D2C and app-based brands.
- Successfully managed Google and Meta Ads for DirectPay4U and Pay2Earn.
- Built the clothing brand BBindaas from scratch, managing website development and high-converting campaigns.
- Launched GTA Naturals, took charge of brand creation and performance marketing.
- Collaborated closely with creative, content, and development teams to deliver impactful results, optimize ad spends, and scale brand visibility and sales through data-driven campaigns.
Digital Marketing Executive
A digital-first company known for launching and scaling Gen Z-focused D2C brands in apparel and accessories.
Key Responsibilities & Achievements:
- Executed Meta Ads campaigns to launch and grow Overlays (clothing) and Layers (mobile skins).
- Developed audience-targeted strategies to drive brand engagement and online sales.
- Analyzed ad performance data to optimize creatives, targeting, and ROAS.
- Worked closely with creative teams to produce scroll-stopping ad visuals.
- Supported full-funnel campaign execution from awareness to conversion.
Digital Marketing Executive
An educational platform providing information on competitive exams, colleges, and universities in India.
Key Responsibilities & Achievements:
- Led a team to enhance and optimize existing content using effective on-page SEO strategies.
- Managed and scaled Google Search Ads to increase visibility for high-volume exam-related queries.
- Executed SMO activities across platforms to improve brand awareness and social engagement.
- Monitored keyword rankings and implemented improvements based on SEO audit findings.
- Contributed to significant organic traffic growth and user retention through data-driven decisions.
Education
Bachelor of Computer Applications
Indira Gandhi National Open University
2020 - 2022
Intermediate (Mathematics)
UPMSP (Uttar Pradesh Board)
2016 - 2017
Key Projects
Lofa Prints
D2C Print Store Launch
Built a personalized gifting brand from scratch. Managed everything from logo design to multi-channel sales. Focused on Aesthetic items and custom POD products.
GTA Naturals
Organic D2C Growth
Branding, website development, and performance marketing. Achieved 300% visibility growth within the first 6 months of operation.
Overlays & Layers
Gen-Z Brand Scaling
Executed Meta Ads to launch apparel and accessories. Developed audience-specific funnels to drive engagement and high-volume online sales.
Proven Ad Performance
Visual proof of campaign success across Google and Meta. Click to enlarge results.
DirectPay4U: 250% ROAS
Achieved significant sales lift for a fintech product via Meta performance marketing.
Pay2Earn: 500+ Leads
High-intent lead generation for SaaS product using targeted Google Search campaigns.
Lofa Prints: 2M Impressions
Scaling brand awareness within the first quarter of launch via Meta Advantage+ campaigns.
Professional Skills
Performance Marketing
Technical SEO
Analytics & Strategy
Soft Skills
Get In Touch
Contact Information
I'm always open to discussing new projects, creative ideas, or opportunities to be part of your visions.
Service Focus:
- Performance Marketing Management
- D2C Growth Strategy
- Google & Meta Ads Optimization
- Website Development Oversight